For over a year Adidas is working on developing a shoe made entirely of plastic collected from the oceans. In June 2015 the sports giant demonstrated the first prototype of sneakers made from recycled polyester collected from oceans in partnership with environmental organization Parley for the Oceans.
In mid-November the first pairs of sneakers produced by the revolutionary green technology will be available in.
According to Adidas it comes to 7000 pairs and that’s just the beginning.
The ambition of the company is to produce millions of pairs of shoes in 2017 using the technology Parley Ocean Plastic. Furthermore, according to a statement released on November 4, the ultimate goal of Adidas is to completely eliminate the plastic which does not come from recycled waste from the oceans, from their stores.
The first series of the sneakers is named UltraBoost Uncaged Parley. 95% of the shoes are made from plastic waste such as bottles and packages which are processed in the form of textile fibers.
The used waste is from the waters of off the coast of Maldives. The remaining 5% of the the sneakers are made of recycled polyester. The shoes are also provided with the sole named Boost which is a patent of Adidas.
The purpose of Adidas to replace all plastics used in its chain with recycled from the oceans is ambitious but will require enormous effort – probably much greater than that to clear the ocean. Yet as Adidas uses a large amount of plastic to produce sports shoes, the idea is certainly very clever.
A little earlier Sportcafe announced the special outfits for the teams of Bayern Munich and Real Madrid, made of recycled plastic from the oceans.
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